The Lighting Shop

The Lighthouse, Skipton

Many would say that opening a high street store in the current climate is ‘risky’. Many would also say that opening a high street store that sells beautiful, premium decorative lighting, would be enough to keep you up at night.

Luckily, Nick Tolson isn't one of those people and successfully launched The Lighthouse Skipton, in Spring 2022.

An experienced business owner and expert in the lighting field, Nick also owns Luxor Lighting in Birstall. A real hands-on person you’ll find Nick driving between his two stores, involved in everything from LED kit assembly, to serving customers from behind the coolest front desk we’ve ever seen (see below).

We’ve assisted with Nick’s on and offline presence, on everything from social media posts, community and regional advertising, to leaflets and radio jingles. The shop has cemented its place in the thriving Skipton business community and we’ve had reports of people driving from a considerable radius to see Nick about a specific light that they ‘saw on Facebook’.

Activity includes:

  • Social media (paid and organic management)

  • Community management to maintain their connection with Skipton businesses

  • Monthly reporting and a plan of action

What Nicks says…

“We've been partnering with Gill and the ReelGood Marketing team for the past two years. They’ve been instrumental in our digital marketing efforts, from crafting engaging social media content to designing eye-catching magazine ads.

What sets ReelGood apart is their commitment to working with smaller businesses like ours. They’re always approachable, friendly, and quick to respond. It’s not uncommon for Gill to drop by the shop for a chat and a coffee as we brainstorm our next marketing campaign.

We’re thrilled with the results and highly recommend ReelGood Marketing to any business looking to elevate their brand.”